● Distributor Partnership Program

Bring a Legacy of Flavor to your city's kitchens.

Chotelal Spices is opening formal distributorships across 10 high-potential cities — Mumbai-manufactured spices, masalas & premixes, backed by real marketing support and a transparent, slab-based investment model.

10,000+Kitchens already trust us
50+Spices Products

Request Your Territory

Get the product catalogue, price list & a call from our distribution team within 24 hours.

Why Partner With Us

A structured partnership, not an open-ended dealership chat.

Every slab is built around your investment capacity, your territory size, and exactly how much support the company puts behind you.

In-house Mumbai manufacturing — no third-party dependency

Full portfolio: spices, masalas, premixes, pastes & HoReCa

City-wise expansion plan, not scattered one-off requests

Marketing & lead-generation built into every tier

Slab-based investment & territory model — transparent from day one

What You'll Sell

A ready-made portfolio, built for the modern Indian kitchen.

From everyday staples to HoReCa-grade solutions — one factory, one supply line, five categories your retailers already ask for.

🌶️

Basic Spices

Turmeric, chilli, coriander & more

🫙

Blended Masalas

Dum Biryani, Malvani, Rajwadi Garam Masala

🍲

Ready-to-Cook Premixes

Gravy premixes & dal premixes

🧄

Pastes & Sauces

Ginger-garlic and gourmet pastes

🍽️

HoReCa Solutions

Bulk packs for hotels, restaurants & catering

Distributorship Packages

Three clearly defined slabs. Pick the one that fits your city.

Investment figures and territory allocations are indicative and confirmed at the time of agreement.

Silver Distributor

Silver

₹3,00,000 – ₹5,00,000
Ideal for small cities & town-level markets
  • Attractive distributor margins on the full range
  • Marketing support — POS material & digital creatives
  • Starter product kit across key categories
  • Defined territory support within your area
Apply as Silver
Platinum Super Stockist

Platinum

₹15,00,000 – ₹25,00,000
Ideal for state-level operations with secondary distribution
  • State-level exclusive rights
  • Rights to appoint & manage secondary distributors
  • Priority supply & stock allocation
  • A dedicated relationship manager
Apply as Platinum
The Distributor Journey

Nine steps. Built to earn trust before we ask for investment.

Every enquiry follows this exact path — so you always know what happens next.

1

Lead submitted

2

Introductory call

3

Catalogue shared

4

Price list shared

5

Sample kit dispatched

6

Video meeting & Q&A

7

Agreement signed

8

First order placed

9

Territory launch

Phase 1 — Target Launch Cities

10 cities, chosen for logistics, taste & an existing distributor ecosystem.

Rather than a scattered PAN-India rollout, we're launching city by city — starting here.

West
Pune Nashik Surat Ahmedabad Vadodara Rajkot
Central
Indore Bhopal Nagpur
North
Jaipur
Common Questions

Before you apply

Anyone with the required investment capacity and an interest in FMCG or grocery trade — existing distributors, wholesalers, or first-time entrepreneurs in our target cities are all welcome to apply.

Gold and Platinum partners get defined exclusive rights — district-level for Gold, state-level for Platinum. Silver partners receive defined territory support within their assigned area.

Every slab includes marketing support, from POS and digital creatives to company-qualified leads from our own Meta and Google Ads campaigns, plus sales training and retail expansion help at the Gold and Platinum levels.

It depends on the sample and agreement stages, but our nine-step process is designed to move briskly once a call is booked — most partners move from first call to signed agreement within a few weeks.

Yes — every applicant receives the full catalogue and price list, and a sample kit is dispatched before any video meeting or agreement discussion.

Ready When You Are

Your city could be next on the map.

Tell us where you're based and we'll send the catalogue, price list, and book your introductory call.